
What is reality-first transformation?
Most organizations change the same way: design the perfect system, roll it out, and hope that people use it. We call this map-first transformation. Reality-first transformation ...
The AI paradox in companies: you can't plan your way into AI, but you can't wing it either
Most companies handle AI in one of two ways. Some plan carefully before they invest. Others invest in everything and see what sticks. Both feel responsible, both are partly righ...
Planning is killing your transformation—here's how to get it rolling
Most transformation teams spend months designing the perfect solution and building the perfect plan. Then they execute—and watch it fail. Not because of poor planning, but becau...
E.ON Sweden chooses Friktion to rewire how it delivers energy flexibility
How do you reshape how over a million Swedish households think about energy consumption? By building the kind of organization that can turn a good energy idea into something sit...
European Space Agency has chosen Friktion to support out-of-this-world transformation
How do you change the mindset of some of Europe’s brightest engineers and scientists? At the European Space Agency (ESA), the answer involves rethinking how collaboration happen...
What if banks are approaching tech integration all wrong?
Too often, banks treat integrating new technology like any other project. They track scope, stick to budgets, obsess over timelines. But when the rollout spans multiple markets,...